Technology can be a bad thing. A case in point is automated ‘phone menus. I am continually astounded that corporations will spend so much money just to annoy their customers. Last night I had to call a cellular phone provider. I had to enter more numbers than an accountant at tax time. I had to key in the number of the phone I was querying – I have no idea why because the operator doesn’t actually get that information & asks you for it again. Do these people have any idea how pesky it is to “Press 7 Now” when you have a touch screen phone?

In the US a whole industry is springing up around avoiding the dreaded phone menu. There are online services that allow you to see the flow of a menu for various companies, click the point where you want to connect & the service dials you directly in. Technology to combat technology!